User centred Design Process

REASEARCH
REASEARCH
I research comparative markets and competitors, interview stakeholders and users to understand business goals and user-needs.!
PERSONAS AND SCENARIOS
PERSONAS AND SCENARIOS
When the budget allows, defining the target audience with personas and scenarios is essential to determine key features and design flow.!
INFORMATION ARCHITECTURE
INFORMATION ARCHITECTURE
Choosing the most suitable site-structure, navigation and nomenclature. The user must always know where he is and where he can go!
WIREFRAMES
WIREFRAMES
Whether it's low-fidelity paper or high-fidelity interactive prototypes created with sketch or Balsamic, wireframes are the best way to materialize the client vision and our solution!
VISUAL DESIGN
VISUAL DESIGN
I love bringing the magic of colors and fonts to the UI while respecting platform specifications. This is the last layer of design that creates desirability and emotion for the user!
INTERACTIVE PROTOTYPES
INTERACTIVE PROTOTYPES
For testing with users and illustrating our vision to stakeholders, interactive prototypes are a wonderful tool. They simulate the behaviour of the end product!
USER TESTING
USER TESTING
Testing is the best way to validate conclusions and ensure that the design provides a real solution to the user's goals. We conduct user-testing as often as possible throughout the product's lifecycle!

Featured Projects

Energy Dashboard

Energy Dashboard

Trizetto HealthCare

Trizetto HealthCare

 Home Automation

Home Automation

Pay Swap

Pay Swap

       

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